Friday, May 21, 2010

Behavior




Attribution theory – The theory that people are motivated to explain their behavior and other people’s behavior by attributing causes of that behavior situation or positions.

Social norms- Rules about how we are supposed to act which is enforced by threats of punishment if they are violated and rewards if we follow them.

Fundamental attribution theory- When there is a tendency in explaining other people’s behavior so that the person could underestimate personality factors and influence the situation.

Self- serving bias- The tendency to explain one’s own behavior o give credit to their own good and bad.

Just-world hypothesis- The idea that people need to believe the world is actually fair, that justice is served, and that bad people are punished and good people are rewarded.

Cognitive dissonance- A state of stress or tension when a person holds two cognitions that are psychologically inconsistent.

Familiarity effect- When a person feels more positive towards a person, item, product, or other stimulus that the person has seen often.

Groupthink- The tendency for groups to think alike for the sake of harmony and to hold back disagreements.

Diffusion of responsibility- When a group usually avoids taking action because they assume that others will.

Deindividuation- When people in a close-knit group loose the awareness of their own identity.


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